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International business |
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International growth
Success knows no boundaries
Sopro views its clear-cut strategy – always to be one step ahead of the competition – as the key to securing its long-term attractiveness for merchants and applicators. This recipe has also laid the foundation for our international success. Our pan-European presence allows us to share in the growth of major European markets while expanding our market position.
Sopro – a European brand
Only a short time after Sopro's formation in 1985, the ground was prepared for the brand's Europe-wide presence with the development of a network of marketing partners and the formation or acquisition of foreign businesses, with their own production facilities, selling chiefly to the local markets.
Today, the Sopro Group is a major player in the European building chemicals market, boasting companies in Austria (Sopro Bauchemie GmbH, Asten and Feldbach), Poland (Sopro Polska Sp. z o.o., Warsaw and Nowiny/Kielce), Hungary (Sopro Hungária Kft., Budakeszi/Budapest), the Czech Republic (Sopro CZ s.r.o., Prague), Russia (OOO Sopro RUS, Moscow), the Netherlands (Sopro Nederland BV) and Switzerland (company branch in Thun).
The Sopro range encompasses products for the laying and grouting of ceramic tile and natural stone coverings, for the associated substrate preparation and waterproofing, along with a host of special materials for various construction applications.
Products and product systems are exclusively marketed via the specialist wholesale distributors/merchants that supply the target trades. A well-versed, highly skilled team of external representatives attend to the needs of the company's clientele in the individual marketing regions. In addition, an efficient technical counselling service provides active assistance for the on-site application of products along with a comprehensive programme of basic and advanced training. Internationally, as well as nationally, the company's commitment to the builders' merchants sector as the exclusive marketing channel has proved a key success factor for the Sopro brand.
The company's pan-European operations permit the flexible accommodation of regionally fluctuating requirements. Its market position is systematically expanded by means of strategies dovetailed to the different countries – with all measures implemented in close consultation with the company's strategic partners on the basis of long-term collaborations. |
Sopro International Business |  |  | | |  Germany | |  Austria | Sopro Bauchemie GmbH
PO Box 420152
D-65102 Wiesbaden
Tel.: +49 (0)611 1707-239
Fax: +49 (0)611 1707-240
E-Mail: international@sopro.com
| | Sopro Bauchemie GmbH Austria
Lagerstraße 7
A-4481 Asten
Tel.: +43 7224 67141-0
Fax: +43 7224 67181
E-Mail: marketing@sopro.at
Internet: www.sopro.at
|  Poland | |  Switzerland | Sopro Polska Sp. z o.o.
ul. Poleczki 23 F
PL-02-822 Warszawa
Tel.: +48 22 335 23 00
Fax: +48 22 335 23 09
E-Mail: biuro@sopro.pl
Internet: www.sopro.pl
| | Sopro Bauchemie GmbH
Swiss branch
Bierigutstrasse 2
3608 Thun
Tel.: +41 33 3340040
Fax: +41 33 3340041
E-Mail: info@sopro.ch
Internet: www.sopro.ch
|  Czech Republic | |  Hungary | Sopro CZ s.r.o.
Pod Višnovkou 31-A1
CZ-140 00 Praha 4 - Krc
Tel.:+420 234 036 203
Fax: +420 234 036 200
E-Mail: info@soprocz.cz
Internet: www.soprocz.cz
| | Sopro Hungária Kft.
Szölöskert út. 21
H-2092 Budakeszi
Tel.: +36 23 458045
Fax: +36 23 458048
E-Mail: info@sopro.hu
Internet: www.sopro.hu
|  Russia | |  Netherlands | OOO "Sopro RUS"
ul.F.Engelsa 75
RUS-107 005 Moscow
Tel.: +7 495 921 02 83
Fax: +7 495 921 02 84
E-Mail: Info@sopro.ru
Internet: www.sopro.ru | | Sopro Nederland BV
Kruyderlaan 27
NL-3431 BM Nieuwegein
Tel.: +31 30 60 50 214
Fax: +31 30 60 50 896
E-Mail: info@soprobv.nl
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